Brad Dunn, Web & Digital Communications Director, The Field Museum
The Field Museum is one of Chicago’s top research institutions and top tourist attractions, yet it struggled to find ways to connect with users online. So they called on us for a research project designed to identify what users wanted out of a Field Museum website.
Through surveys, interviews, user observations, modified card sorts, competitive analysis and Google Analytics and Crazy Egg tracking, we were able to turn evidence into insights for a new digital strategy. Then we designed and built a responsive website to put those ideas into action. Today we’re continuing to test and iterate on new ways to connect with users.
How do you grab the attention of an 18-year-old? That’s the question Rice University came to Table XI to answer. The school had recently launched its Doerr Institute for New Leaders, and needed to show students all it could do.
We used user research to find the best solution — a chatbot that would survey students via text, then match them with a customized leadership program. Then we built it alongside Rice's IT team, so they could manage it long after Table XI wrapped.
Tom Kolditz, founding director of the Doerr Institute for New Leaders at Rice University
Table XI takes pride in Chicago’s ingenuity. So when The Wabash Lights team was investigating a way to light up the L tracks, we ran a one-day Inception to mock up a vision for the proposed work of public art and propose technologies to make it happen. After a successful Kickstarter and trial run, we’re prototyping a mobile app to let users personally control the light displays.
Participate came to us in early 2017 in the middle of merging businesses and transitioning to a product company. We were able to help them adopt an Agile mindset, establish a UX practice and weave design thinking into everything they do. The result is a 43 percent increase in active users and a 45 percent increase in satisfaction with UX for the entire product team.
Lauren Hanford, Head of User Experience Design at Participate
Innovations for Learning is a nonprofit that creates software to help students learn to read. The team called on Table XI to build out functionality for their learning management application. While working together, we hit on an idea for an iPad game kids could play to improve literacy. We developed the app, and we’re currently live with 25 districts, 300 schools, 1300 classrooms, 20,000 students (and growing).
Brian Hides, Director of IT, Innovations for Learning
WomenOnCall connects professional women with nonprofits looking for volunteers with specific skills and industry experience. In 2014, they came to us to build a platform that matched nonprofits with volunteers best-suited for their projects, powered by an algorithm crunching location, skills and interest. This year we’re planning for a redesign by understanding user behavior through analytics and user interviews.
Andrea Ziel, Executive Director at WomenOnCall