With nearly two million apps available on the App Store and nearly 3 million on the Google Play Store, mobile app developers have their work cut out for them. 

Users expect more from their apps than ever — performance, visual appeal, user-friendliness, and a unique solution to a daily problem. For every problem, though, there seem to be no fewer than three apps vying for the same market share.

Aspiring app developers face a more competitive landscape than ever. But even if the supply is abundant, so is the demand. Consumers are still looking for the next game-changing amazing app. There’s no reason that the app can’t be yours if you manage the challenges standing between an app developer and their target market.

Here are seven challenges faced by mobile app developers and how to handle them. 

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